Friends of Dallas Animal Services

Friends of Dallas Animal Services (FODAS) is the 501(c)(3) nonprofit that supports Dallas Animal Services, our cityโ€™s municipal shelter.

My work with FODAS includes designing and writing posts, reels, infographics, and campaign captions, along with capturing original photography and video to highlight adoptable animals and community impact.

In addition to digital content, I support major fundraising effortsโ€”most notably for North Texas Giving Dayโ€”by crafting cohesive campaign visuals and messaging that drive engagement and donations. I also design print collateral such as flyers and handouts for adoption events and outreach initiatives.

Iโ€™ve developed and maintained the FODAS online merch shop, including designing branded swag, analyzing shop performance, and identifying best-sellers that maximize fundraising potential while building brand affinity.

North Texas Giving Day Campaign:

It Takes a Village

Developed the creative concept and visual identity for Friends of Dallas Animal Servicesโ€™ 2025 North Texas Giving Day campaign, designing a cohesive theme across social media, website, and fundraising platform; contributed to storytelling and created social content for the organizationโ€™s most successful campaign to date.